Reflections on Feeling a Loss of Hope

* I woke up officially down in the dumps. It’s probably pretty shocking to some of you who follow my blog, a “safe space” for positivity and a place where lifting up others is standard operation. It’s always been my goal for Steph’s Scribe to inject a dose of  inspiration into people’s lives. But today,…

What The Mouse Knows

Disney. It sells happiness. It sells magic. It sells families. It sells memories. We were discussing Disney today during our first class of Advertising this semester. Our topic was “positioning.” How does one position a company? How does one position himself? Positioning began as a phrase and notion that came along in the 1970s by…